Managing the Customer Experience in Hospitality Industry

Pass

Merit

Distinction

LO1 How digital technology has affected customer relationship management

P5 Evaluate how digital technology is being managed in the customer experience within Haze restaurant

M3 identify how digital technology is changing CRM systems for effectively retaining the customers

D3 What are the advantages and disadvantages of customer relationship management which is used by the Haze restaurant for retaining its customer

LO2 Manifest an effective customer experience management in Haze restaurant to enlarge the engagement of the customer

P6 Provide an example of the customer service strategies

P7 Elaborate how the customer service strategies enhance the experience of the customer which help in meeting the needs of customer and established business standards

M4 do review the customer service strategies application for the Haze restaurant that aids in creating customer experience and along with this also provide valid recommendations

D4 Provide the recommendations and justifications for improving the quality of the customer experience.

Submission

Checklist

Evidence Required

Completed

LO3

Analyse the way in which digital technology is employed

LO4

Depict certain delivering customer services and

Provide some recommendations of the customer service delivery